agency culture strategy

The Next Talent Crisis in Marketing: Why Agencies Must Reinvent Their Culture

The marketing industry is facing a quiet exodus. For decades, agencies relied on the “glamour” of the industry to attract top-tier talent, often in exchange for burnout-inducing hours and stagnant wages. But the landscape has shifted. The rise of the creator economy, high-paying in-house roles, and a fundamental shift in work-life values has created a […]

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